PROVENTAREAL ESTATE REVENUE OS
REAL ESTATE REVENUE & OPERATIONS PLATFORM

From property enquiry
to possession.

Proventa connects buyer pipelines, project inventory, site visits, deals, payments and marketing attribution in one premium operating workspace for real-estate teams.

Multi-project command center Connected fictional demo data Built by Growth Escalators
Showcase workspace · no real customer data
PROVENTA
Aura Realty · Showcase
JA
COMMAND CENTERPortfolio performance
30 Sep 2026
Booked value₹7.8 Cr+12%
Active pipeline₹12.4 Cr26 deals
Available units634 projects
Site visits3712 upcoming
Sales funnelSep 2026
Enquiries148
Qualified82
Visits36
Bookings12
Aura HeightsLive inventory
42Available
8On hold
27Booked
AvailableHoldBookedSold
THE OPERATING FLOW

One connected journey from demand to revenue.

01Capture

Property enquiries from campaigns, portals and website sources.

02Qualify

Buyer intent, budget, project interest and sales readiness.

03Visit

Schedule, track and follow up every site visit.

04Select

Match demand against live project and unit inventory.

05Book

Connect customers, units, documents and booking value.

06Collect

Keep collections, dues and payment milestones visible.

Real-estate sales should not run across disconnected spreadsheets, inboxes and WhatsApp groups.

×

Marketing leads arrive faster than teams can distribute them.

×

Follow-ups depend on individual salesperson discipline.

×

Site visits and buyer intent disappear into separate trackers.

×

Inventory availability becomes outdated across teams.

×

Bookings, documents and collections live in different systems.

×

Management struggles to connect source spend with booked value.

Proventa connects the operating chain.

Every enquiry can be traced through ownership, qualification, site visit, unit interest, booking and commercial outcome.

Every property enquiry. One accountable sales workflow.

Bring enquiries into a consistent pipeline, deduplicate buyer records, assign ownership and give sales teams the context they need to follow up.

Campaign & portal lead capture Assignment and reassignment history Budget, project and configuration qualification Lost reasons and pipeline accountability
Property enquiries148 active leads
New 24Contacted 38Visit 19Negotiation 12
AK

Aarav KapoorAura Heights · 3 BHK

₹1.4–1.6 CrMeta AdsRiya
MS

Meera SethiAura Greens · Villa

₹2.2–2.6 Cr99acresKabir
RM

Rohit MehraAura Heights · 2 BHK

₹85L–₹1.1 CrWebsiteRiya
BUYER JOURNEY

See the full story behind every buyer.

Source, qualification, communication, site visits, shortlisted units, documents and booking activity stay connected to the customer record.

AK
Aarav KapoorAura Heights · 3 BHK
QUALIFIED
Budget₹1.4–1.6 CrSourceMeta AdsOwnerPriya Mehta
09:12

New enquiry capturedMeta · Aura Heights campaign

09:14

Assigned to Priya MehtaRound-robin assignment

09:22

Buyer qualified3 BHK · ₹1.4–1.6 Cr · 30–60 days

12:30

Site visit scheduledSaturday · 11:00 AM

Sat

Site visit completedShortlisted A-1501 and A-1504

Mon

Unit A-1501 placed on hold48-hour sales hold

PROJECTAura Heights
Tower AAll units
F15
A-1501₹1.42 CrA-1502bookedA-1503holdA-1504₹1.42 Cr
F14
A-1401soldA-1402₹1.42 CrA-1403₹1.42 CrA-1404booked
F13
A-1301₹1.42 CrA-1302₹1.42 CrA-1303holdA-1304₹1.42 Cr
F12
A-1201bookedA-1202soldA-1203₹1.42 CrA-1204₹1.42 Cr
F11
A-1101₹1.42 CrA-1102bookedA-1103₹1.42 CrA-1104sold
Available 42 Hold 8 Booked 27 Sold 61

Know what is available, held, booked or sold.

Structure inventory around the way real projects operate — project, tower, floor and unit — so sales teams work from one current availability view.

AvailableHoldBookedSold

Unit records can carry configuration, area, pricing, facing, availability and buyer activity — giving sales teams context without another spreadsheet.

More than a lead CRM.

Proventa carries the workflow beyond acquisition into the operational moments that create revenue.

SITE VISITS

Turn interest into scheduled action.

Track upcoming, completed, rescheduled and missed visits by buyer, project and salesperson — with outcomes attached to the sales record.

11:00Aarav KapoorAura Heights
13:30Isha VermaAura Greens
16:00Rohan JainAura Heights
BOOKINGS & DOCUMENTS

Connect selected units to commercial records.

Keep buyer, unit, booking value, payment milestones and generated transaction documents together.

UNITA-1501
BOOKING VALUE₹1.42 Cr
COLLECTED₹28.4 L
STATUSConfirmed
CHANNEL PARTNERS

Keep partner contribution measurable.

Attribute leads and bookings to channel partners, calculate settlement values and keep commission status visible.

Vikram Realty₹8.6LEarned
Northstar Homes₹5.2LInvoiced
UrbanKey₹3.9LPaid

Connect lead volume to the outcomes management actually cares about.

See how enquiries move through contact, qualification, site visits and bookings — then connect source spend to conversion and booked value.

Source-level funnel performance CPL, cost per booking and ROAS visibility Drop-off and conversion diagnostics
REVENUE FUNNELSeptember performance
New enquiries1,240100%
Contacted84668.2%
Qualified41233.2%
Site visits18414.8%
Bookings312.5%
Lead → Visit14.8%+2.4 pts
Visit → Booking16.8%+1.9 pts
Booking Value₹21.7 CrSep
Source → booked valueDemo attribution
01Meta Ads₹2.4L spend412 enquiries13 bookings₹7.2 Cr
02Google Ads₹1.7L spend238 enquiries8 bookings₹4.6 Cr
03Property portals₹1.2L spend196 enquiries6 bookings₹3.8 Cr
04Organic & referral—154 enquiries4 bookings₹2.9 Cr

Bring demand into Proventa instead of manually rebuilding it.

Designed to accept enquiries from the sources real-estate teams already use and keep communication attached to the revenue workflow.

ME

MetaLead campaigns

WE

WebsiteForms & webhooks

IN

IndiaMARTLead ingestion

MA

MagicBricksPortal leads

99

99acresPortal leads

HO

Housing.comPortal leads

WH

WhatsAppCustomer workflows

EM

EmailBuyer communication

CONTROL & ACCOUNTABILITY

Designed for structured sales organizations.

Access and operational history matter when multiple projects, teams and partners share the same revenue process.

Role-based visibilityControl access by responsibility and ownership.

Tenant isolationKeep organization data logically separated.

Sales ownershipMake lead and follow-up accountability visible.

Operational historyPreserve the context behind movement and actions.

The operating pieces in one product.

A focused real-estate system spanning demand, sales execution, property operations and commercial visibility.

01

Buyer Workspace

Capture, deduplicate, assign and progress property enquiries with buyer context.

02

Projects & Inventory

Organize projects, towers, floors and sellable units.

03

Site Visits

Schedule visits, capture outcomes and trigger the next follow-up.

04

Deals & Bookings

Move shortlisted units from negotiation to confirmed booking.

05

Payments & Collections

Track paid, due and upcoming commercial milestones.

06

Channel Partners

Attribute partner contribution and manage settlements.

07

Documents

Keep KYC, booking and transaction documents visible to the right team.

08

Marketing ROI

Connect source spend to enquiries, visits, bookings and booked value.

09

Team Performance

See response, follow-up, visit and booking performance.

10

Integrations

Connect lead sources and communication workflows.

11

Control & Security

Tenant isolation, role controls and accountable activity.

12

Analytics & Forecasting

Project, source, pipeline, inventory and revenue visibility.

Explore Proventa through the job you actually do.

Each path follows the same connected fictional workspace, so buyers, projects, visits, deals and revenue always tell one consistent story.

ONE CONNECTED STORYAarav Kapoor · Aura Heights · Unit A-1501
01Meta enquiry
02Qualified
03Site visit
04Unit shortlisted
05Negotiation
06Unit hold
07Booking
08Payment plan

Showcase data is fictional and designed to demonstrate product workflows. No real buyer or transaction data is shown.

BUILT BY GROWTH ESCALATORS

Product engineering applied to a complex industry workflow.

Proventa brings together domain modelling, multi-tenant architecture, workflow automation, integrations, reporting and transaction-oriented product design.

Explore our technology work
Vertical product design
Workflow & integration engineering
Multi-tenant security architecture
Analytics & revenue intelligence
Communication workflows
Automation-ready architecture
PROVENTAREAL ESTATE REVENUE OS

See the full property journey, not another CRM feature list.

Walk through the connected Proventa showcase, then talk to Growth Escalators if you want to explore the engineering behind it.